Developing relationships and motivating your donors to make Major Gifts is vital to
your organization's ability to achieve goals and meet needs. A Major Gifts Program with
RDI can help you find, cultivate, and receive those important charitable dollars.
Recently one of our clients
received notification of a $3,000,000 gift. Major gifts come in many sizes and forms.
They come from caring individuals, foundations, and corporations. They arrive in the mail
or are presented to you personally... they come as a $1,000 personal check or a $5 million
pledge. The only constant is your organization must ask for major gifts in order to
receive them.
Making friends. Building relationships with major donors and prospects
requires an overall continuum of contact between you and your donor. Utilizing direct
mail, telephone contact, personal visits, and invitations to special events, RDI
Consulting, can show you how to "court" the individuals who can make a
significant difference for your organization. For example, one client received a single
$20,000 gift through the mail simply by changing the mailing approach from "junk
mail" to "personal mail."
Finding the potential. Finding major donors among your general supporters has
become easier, and exponentially more valuable. We can help you locate that needle in the
haystack...the benevolent millionaire who has been faithfully sending $50 gifts each
Christmas, if asked might fund the entire west wing of your children's hospital! One
organization recently learned they had ten millionaires on their own Board of Directors.
Learning to ask. Developing relationships and motivating your donors to make
major gifts can make all the difference in whether your organization achieves its goals,
expands critical programs, and meets urgent needs. RDI Consulting provides the following
services to help you with major donor development:
- Major donor solicitation training for administration, board, and volunteers.
- Identification and prioritization of major donor prospects.
- Research and development of major gift proposals for foundations, corporations, and
individuals.
- Development of case statements and promotional literature.
- Specialized major donor mailing programs.
- Strategy, coordination, and execution of special events.
Let us assist you in developing your important major gift program. Call or write us
today. If you are interested in learning more about RDI's Major Gifts
services, call us at 1-800-659-7445 or e-mail us at
resources@RDInow.com.
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